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The Cameroonian market
Cameroon is a country in Central Africa, located between Nigeria to the west, Chad to the north, Central African Republic to the east, Gabon, Equatorial Guinea and the Republic of Congo to the south and the Gulf of Guinea at the South West. Cameroon, the locomotive of CEMAC (Community of Central African States), is the most diversified economy in the region.
With more than 23 million inhabitants, more than a quarter of them in the Douala and Yaoundé conurbations (about 3 million inhabitants each), its GDP now represents one third of that of the Economic and Monetary Community of the Central Africa (CEMAC), which gives it an important place at the regional level. Despite falling commodity prices (oil, timber, cocoa ...), the country managed to maintain positive growth in its economy, driven mainly by public investment.
JCDecaux, a key player in Cameroon
Your campaign in transport
JCDecaux is the exclusive advertising concessionaire of Camrail, the National Railway and Railway Station Company. Each year, all of our networks in the cities of Douala, Yaoundé and N'Gaoundéré attract an estimated audience of more than 2 million passengers. We mainly cover the Yaoundé, Douala and N'Gaoundéré train stations, with the possibility of communicating in all the stations of the country.
Your campaign in the heart of the city, in Yaoundé and DoualaJCDecaux has advertising concession contracts with the cities of Yaoundé and Douala, as well as a contract with Total Cameroun SA for advertising operations in Total stations in Cameroon.
The strategic location of our network in the heart of Douala and Yaoundé and the quality of our modern, backlit and perfectly maintained urban furniture (Abribus, Mupis, ITDS and seniors) allows our partners to strengthen their brand image and attract new customers.