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The Ivorian advertising market

Ivory Coast recorded its sixth consecutive year of strong growth in 2017. The outlook remains positive in 2020, which favors the business climate.
The Ivorian advertising market is particularly dynamic and developed. Zénith agency estimates total advertising spending at $ 110 million in 2016 with an estimated growth of + 11.5% on average per year until 2019. 
 

JCDecaux, a key player in Ivory Coast

Discover some of JCDecaux Ivory Coast's activities through this video

Your campaign in Abidjan - Our "mass media" solutions to target daily mobility 


Urban Showcase

Advertise on our backlit  street furniture network, at the very heart of Abidjan's traffic flow  (2sqm et 8sqm format) 

BUS BRANDING  - SOTRA

Chose your bus lines among a network of 1000 buses for a tailor-made campaign to reach your target even in their neighborhood. 
 

Photomontage for example

BUS AND BOAT STATIONS DOMINATION - SOTRA

Take advantage of traffic flow and dwell time to interact with your target and make an unforgettable impression.

Marcory Bus Station - Photomontage for example

HKB BRIDGE - TOLL BOOTH BRANDING

Reach more than 80 000 vehicles every day at a strategic crossing point in a captive environment. 

Toll Booth on HKB Bridge - Photomontage for example
 

Your campaign in Abidjan Airport

 

With more than 17% annual growth on average since 2012, the airport of Abidjan is now an incontestable hub in Africa. From January 2020, JCDecaux Côte d'Ivoire offers a wide range of premium sites as well as service-based and experiental solutions to engage an encounter with your audience and enhance its travel journey.  
 


Your campaign in Abidjan - Our "target" solutions for your tactical campaigns 


SHOPPING MALLS PlaYce Abidjan

A premium, digital and analogic offer, to target efficiently the consumers when making a purchasing decision in the shopping malls PlaYce Marcory and PlaYce Palmeraie.  

 

Gares Sitarail

A tailor-made offer which allow you to cover the 56 train stations between Abidjan and Ouagadougou and reach a targeted and captive audience. Be the first contact point when they arrive ! 

Treichville train station - Photomontage for example

Contacts & Terms and Conditions

Philippe Landrieu Chief Executive Officer JCDecaux Ivory Coast
Alice YAO MEITE Key account manager - JCDecaux Côte d'Ivoire
Aniela ASSEY Sales representative - JCDecaux Côte d'Ivoire

Discover more about

East Africa Area

Mid Southern Africa Area

Portuguese Speaking Area

Southern African Area

Western and Central Africa Area