JCDecaux Gabon

GABON OVERVIEW

Gabon is a resource-rich country and the fifth-largest oil producer in Africa. The country enjoys an above-average per capita GDP of $7,210 and it is considered an upper-middle-income country. Besides the bilateral investment treaties with a host of European and African countries, Gabon is committed to diversify its economy through its Strategic Plan Emergent Gabon, with an investing schedule impacting positively the economy and the consumption.

Gabon counts over 2 millions inhabitants, 89% of which represent urban audiences and nearly half of them live in the capital Libreville which makes OOH campaigns specifically relevant to reach a wide audience.

COUNTRY STATISTICS

OOH SOLUTIONS IN GABON

URBAN SHOWCASE

8sqm network

2sqm network

Exclusivity and strategic locations on the main axes of the agglomeration (Akanda, Bord de mer, voie express, centre-ville, PK5-PK12, Owendo)

High quality backlit and glass-covered street furniture network

Effective repetition & coverage to reinforce brand image, develop top-of-mind notoriety and carry out targeted relevant campaigns

ICONIC SITES

Stay in people’s mind for a long time !

JCDecaux Gabon operates 4 large format backlit panels on the main crossroads of Libreville to help you establish your notoriety in Libreville and remain a key player for the Gabonese market.

23sqm Greeting Panoramic

56sqm Unipole

BUS BRANDING TRANSURB

Bus branding - rear glass

Make your brand travel accross Libreville !

Chose the bus lines you want to create proximity with you audience on this innovative media.

INTERNATIONAL AIRPORT OF LIBREVILLE

Digital Premium Network

DIGITAL

IMPACT

TARGET

ACTIVATION

SERVICE-RELATED

JetBridges

Welcome Lightbox

UNIQUE,

CAPTIVE,

PREMIUM

ENVIRONMENT.

Powerpole