In the latest campaign by Wits Business School, we custom-built a branded "FOCUS" pod, a unique dedicated workspace with free WIFI. Positioned at prominent business centres like The Zone in Rosebank, Mall of Africa, and Sandton City, the branded pod garnered attention and interest over several weeks. Our promoters actively engaged with mall visitors, encouraging them to explore the unique 'FOCUS' pod and discover Wits Business School's exclusive programmes. This innovative installation exemplifies our creative approach to conveying a compelling brand message through public spaces.
In Wits Business School's recent campaign, we unveiled our custom-designed "FOCUS" pod—a distinct workspace offering complimentary WIFI. The branded "FOCUS" pod was exhibited over several weeks in prominent business hubs, namely The Zone in Rosebank, Mall of Africa, and Sandton City. To encourage mall visitors to utilise the Focus Pods, promoters assisted and encouraged passers-by to experience the "FOCUS" pod and learn about Wits Business School's Executive programmes. The unique installation is a fantastic example of creatively using the public space to deliver a distinctive and engaging brand message.
